heineken.
Organic Social • Paid Social • Production • Celebrity Talent • Influencer • PR • Experiential
liz leads creative concepting, development, and execution for different heat moments for heineken and its portfolio
0.0 judgement
for the us open 2025, liz created the campaign idea of 0.0 judgment that uses the motif of the tennis umpire chair and spreading the love. we launched the campaign leading up to the opening of the us open with benny drama at grand central. the following days, additional influences acted as the the judge spreading the love through nyc.
